Paperfarm / New York

Architectural rendering shaped by years of New York development work.

Paperfarm has created visualization and campaign material for residential, commercial and hospitality projects across New York City and beyond.

Luxury New York residential interior CGI rendering by Paperfarm

What the work needs to communicate comes first.

Paperfarm has worked with New York developers, brokers, architects and interior designers on residential, commercial and hospitality projects ranging from individual interiors to complete development campaigns.

Our New York work has included CGI visualization, art direction, branding, photography, books, floor plans and digital material. That range is useful because the image is often only one part of how an unbuilt project reaches the market.

New York residential CGI

For condominium, rental and private residential work, we create exterior and interior renderings that balance design fidelity with the atmosphere required for sales and marketing. Projects can include skyline views, amenities, kitchens, great rooms, baths and highly detailed material studies.

Commercial and mixed-use visualization

Office, retail and mixed-use projects often require a different visual register: clearer program, urban context and leasing logic, with less lifestyle staging and more emphasis on the project’s relationship to the city.

Campaign continuity

When needed, the same visual direction can extend into animation, ambient motion, identity and print, keeping the development’s public image coherent across multiple media.

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